Customer satisfaction or loyalty?
June 25, 2008
Jeffrey Gitomer is a sales guru, speaker and writer. He is the author of The New York Times best sellers The Sales Bible, The Little Red Book of Selling, The Little Black Book of Connections, and The Little Gold Book of YES! Attitude. Gitomer writes a syndicated column with sales tips, and this week he wrote about how to improve your sales through customer loyalty. Check it out here.